TikTok was looking to compile collaterals that complement their webinar content for participants to download/revisit. Our additional task was to create designs that matched the travel theme brief.
The design process includes pouring through the content to distil it into customised infographics that hit the best practices:
(1) one central idea,
(2) clear data presentation,
(3) importance layering—must see/should see/can see,
(4) easy for the eye to navigate.
